Exchange links, on your terms
Pick a monthly plan and trade backlinks with other verified publishers.
No subscription to Buy or Sell links. These monthly plans cover Link Exchange only. Listing your sites to sell is free, and buyers pay only for the links they order. You can start free here.
Questions, answered
Do I need a subscription to buy or sell links?
No. The monthly plans on this page cover Link Exchange only. Listing your sites to sell is free, and buyers pay only for the links they order. A subscription is required just to swap links through Exchange.
How does a link exchange work?
You propose a deal to another publisher, agree on the pages and anchor text, and each side places the other's link. We check that both placements are live before the deal is marked complete.
Do I need my own website to join?
Yes. Link exchange is built for publishers, so you list at least one site of your own, then propose swaps with partners whose sites fit your niche and quality bar.
Is exchanging links safe for SEO?
Direct reciprocal swaps are the pattern search engines flag, and our deal engine makes them impossible: no two sites can ever link back to each other. Every site is also vetted by hand before it is listed.
How are sites and their metrics verified?
Every listing is reviewed by hand before it goes live, and each site shows its current Ahrefs metrics so you can judge Domain Rating and traffic before you propose a swap.
What counts toward my monthly exchange limit?
Each link exchange counts toward your plan's monthly limit. Higher tiers include more exchanges per month, and the Unlimited tier removes the cap entirely.
What do the tiers actually change?
Higher tiers raise the Domain Rating ceiling you can browse, reveal monthly traffic data, and increase how many exchanges you can run per month.
What if a partner removes my link after the swap?
Placements are checked live before a deal completes. If a partner removes your link later, you can open a dispute and our team will help resolve it.
Can I cancel?
Yes, anytime. There is no contract, and once billing begins you will never be charged past the month you cancel in.